Moto | Smile Brand Kit

Moto's brand assets in section Smile Brand Kit.

Sections

• Brand DNA
• Smile Brand Kit
• Colleague Facing Sub-Brands
• Customer Facing Sub-Brands
• Colleague Facing Signage and Interiors
• Customer Facing Signage and Interiors
• Colleague Shots
• Brand Standards
• Internal Comms Material
• Site Illustrations

Assets

Section Guide

• Smile Brand Kit Explainer
• Moto smile brand in use 1

Logo

• Mot_mot_pit_moto_black_logo
• Mot
• Mot_mot_pit_moto_pms_logo
• Mot wo linear
• Moto smile logo round
• Mot_mot_pit_moto_pms_logo circle
• Mot_mot_pit_moto_pms_logo circle with stroke
• Moto smile logo round pride addition
• Moto new logo wo with yellow smile
• Mot_mot_pit_moto_white
• Moto logo black white
• Moto logo black white

Primary Colours

• Moto Fresh Green
• Moto Golden Yellow
• Moto Dark Teal
• Moto White

Secondary Colours

• Moto Blue
• Moto Magenta
• Moto Purple

Typography

• Banda Bold
• Amsterdam One
• Barlow Medium
• Barlow Bold

Devices and Shapes

• Moto Smile
• Moto Smile
• Moto waves white on green block
• Moto waves green

Icons

• Moto 247 icon
• Moto baby changing icon
• Moto burger nav icon
• Moto cash point icon
• Moto baby changing icon with title
• Moto disabled toilet parking icon
• Moto clock icon
• Moto disabled toilet parking icon with title
• Moto dog walking area icon
• Moto electric zone icon
• Moto electric zone icon with title
• Moto email icon
• Moto dog walking area icon with title
• Moto happy icon
• Moto family room icon
• Moto family room icon with title
• Moto free parking icon
• Moto infinity icon
• Moto location pin icon
• Moto male female icon
• Moto motorway icon
• Moto picnic area icon with title
• Moto picnic area icon
• Moto positive feedback c icon
• Moto positive feedback b icon
• Moto positive feedback icon
• Moto question icon
• Moto search icon
• Moto quiet space icon
• Moto search inverted icon
• Moto showers icon with title
• Moto smile face icon
• Moto showers icon
• Moto walkway icon with title
• Moto wifi icon
• Moto walkway icon
• Moto cctv icon
• Moto superhub icon
• Moto fenced area
• Moto guarded security
• Assistance dog
• Hotel
• Home delivery
• Phone
• Hgv
• No vaping smoking vaping
• Moto padlock
• Moto padlock

Presentation Templates

• Moto presentation template (waves)
• Moto team moto internal presentation pptx
• Moto team moto internal presentation portrait
• Moto leadership academy presentation template
• Presentation Templates Explainer
• Moto ESG presentation template

Stationery Templates

• Moto Compliment Slip for Print
• Stationery Templates Explainer
• Moto Letterhead Template 2023 (with run on page)
• Moto Letterhead Template 2023
• (People Team Only) Moto Letterhead template 2023 with run on page
• Moto Letterhead Print Version 2023

Wallpapers

• Computer Wallpapers Explainer
• Moto purpose wallpaper 3
• Moto purpose wallpaper 2
• Moto purpose wallpaper 1

Available at Moto Logo

• Moto available now icon linear dark
• Moto available now icon circle light
• Moto available now icon circle dark
• Moto available now icon linear light
• Moto available now icon linear dark
• Moto available now icon linear light
• Moto available now icon circle dark
• Moto available now icon circle light